Logo & IDentity

CAMPAIGN CONCEPT DEVELOPMENT 

Design & Layout

 

 

🖊️  Adam Lichtenstein

🎥  Dylan Melcher

 

Equal parts volunteer opportunity and wide-eyed exploration, the Earthonauts program recruits eco-minded individuals to experience one of our planet’s last remaining untouched frontiers: Bonaire.

As the world looks toward space as the next trend in travel, this initiative was developed as a reminder that there are still places left to explore on our own planet - such as Bonaire.

Selected Earthonauts will spend five days on the island assisting with local conservation efforts and exploring on guided tours of the island, its skies and the surrounding Caribbean sea.

Bonaire sought to bring attention to their on-island conservation event by appealing to the biggest names in space exploration. 

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 20MM+ OVERALL CAMPAIGN IMPRESSIONS

+37% TOURISM ARRIVALS

+29% POSITIVE ONLINE SENTIMENT

+23% OVERALL VISITATION

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863.381.1700